MOTIVATIONAL MONDAYS: TRUE GIRL BOSSES WHO MADE THEIR DREAMS INTO REALITY PART II
Are you an aspiring jewelry designer who wants to get into the Jewelry business? Continue reading along and see how this dynamic duo created their own jewelry line and see what it has grown into today from when they first started? Check out my Q&A session I had with the designers behind the Jewelry line: ALIJST.
Q. What is your name?
A. Co-Founders: Stacy A. Noz and Jil Lin.
Q. Give us a little background of yourself, how did you get started in jewelry design?
A. ALIJST was formed in 2015 by two women as Co-founders, Stacy Noz as Managing Director and Jil Lin as Creative Director. Both co-founders shared the same passion and appreciation in jewelry and learned up to visualize their vision. Coming form different backgrounds, Lin’s of jewellery design and Noz’s of the Fashion Media Industries, their teamwork are of the right combination.
Stacy A. Noz, grew up with a multinational upbringing that includes Dutch, Indonesian and Chinese heritage, she internalized the combination of different cultures as her inspiration, as well as a Fashion Media & Industries at Lasalle College of The Arts graduate that honed her skills in business and aesthetics.
Jin Lin, is a Singapore based Jewellery Design graduate from Raffles Design Institute. She was the only Singaporean selected by HRD in 2011, for the 14th HRD Diamond Design Awards. Armed with no only jewellery design, this multi-disciplinary designer with a sculpting background has represented Singapore multiple times in international Snow-Sculpting competitions and Symposiums.
Q. Did you have any formal training for your jewelry design? How did you come to realize your talents?
A. Our Creative Direct and Jewelry designer, Jil Lin, graduated from Raffles Design Institute Singapore in Jewelry Design. She initially started as a Fine Arts of Sculpting major switched to jewelry design. Her deeper understanding in the arts continues as she changed her path to become a jewelry designer.
Q. What lead you into the direction of designing Jewelry?
A. We believe that jewelry is a means of self-expression higher than clothing would have on a whole look. the idea of something so subtle but so loud interests us to the point of designing our very own versions of how we feel, jewelry should look and be worn for women with unique tastes and desire.
Q. Where does your inspiration come from when designing your pieces?
A. Our inspiration comes from art and culture primarily capturing the provocative and controversial side of a subject. There’s always a strong concept and story behind each of our collections. We take the elements of each concept and translate it into precious, contemporary, yet timeless jewelry pieces. We focus on the sensuality of the skin and how jewelry compliments a woman’s presence. For example on our first collection “ Domina,” we took provocative and intriguing exterior from different elements and turned them into wearable art.
Q. What were your first design pieces that you created? And how has your brand evolved over the years?
A. We launched back in late 2015, so our current collection happens to be our first design pieces. Our brand is coming into a new season’s collection that are sill in preparation to launch soon for Spring/Summer 2016.
Q. What is your process when you design your piece? What are things you incorporate or don’t?
A. Firstly, a concept is usually taken in and elaborated for a whole collection. Then, when all is set from there, our designer will take notes on the subject matter based on direct or indirect influences and begins sketching ideas for the collection’s pieces.
There are no limits to things we incorporate into designing the pieces because our whole image
mainly revolves around pushing boundaries . Everything finally depends on the aesthetic and
especially the feel of the end design.
Q. Who do you envision wearing your designs? Do you think about this when you’re designing your pieces?
A. Our ALIJST WOMAN: The powerful, sophisticated modern-women. Women who are proud to expose their true-selves and thrive for excellence in every aspect of their lives. They are the ones who stride with an air of grace when entering a room. We definitely have these women in mind when designing new pieces.
Q. What are some new designs you’re working on? What do you envision for the future?
A. Currently, we are preparing the launch of our Spring/Summer 2016 Collection, a continuation from our first collection (Autumn/Winter 2015- DOMINA). In comparison, the designs of our upcoming collection are heading towards a more subtle, feminine aesthetic look. The pieces are easier to mix and match.
Q. How did you go about creating your business plan and what was your starting investment?
A. We did numerous research and (both qualitative and quantitative) surveys in order to help us create a business plan. When the result came in we were surprised by the numbers and all efforts led us to create ALIJST.
Our starting investments was definitely having strong concepts and ideas. We studied and explored how wild the ideas can be, and most importantly, we understand the “unspoken” borderline/limitation on how some designs are to be accepted by audiences.
Q. What is a typical day in your life and at the office?
A. A typical day in our lives mostly consist of working on building ALIJST’s brand image and future collections as we are pretty new in the industry so we’d like to make our mark. At the office, we have a small group of individuals working closely together who invest valuable time on their task given to expand the label.
The dynamic duo behind ALIJST are true, innovated Girlboss designers. They truly have a passion for their business. Looking forward to see their upcoming collection coming soon! To learn more about ALIJST and the creators behind the jewelry line go to their website: http://www.alijst.com
Thank you AJLIST for collaborating with me on this post. All thoughts outside of the Q&A answers are my own.
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Much love always.